Jack&Jones
I got to collaborate with W.A.Y.S, a Mumbai-based marketing agency, on a fun project for Jack & Jones. The brief was to create a vibrant 3d animation trailer to promote their upcoming summer collection — a playful collab with the iconic Peanuts comic strip.
Early Concepts
The concept was to build a looping, factory-style environment that visually represented the making of the collection. We created a seamless animation with conveyor belts, machines, and moving parts to give it a sense of flow and energy. The colour palette took cues from the Peanuts comic strip, adding a fun, playful vibe to the whole look.
Blocking > 3D Modelling > Texturing
Iterations
References
